There's more to the name here than just a play on a historical figure. John Montagu, the 11th Earl of Sandwich, is involved in the business, although the project was started by his son Orlando, who is not in line to inherit the title. There's another Earl involved: Robert Earl, founder of Planet Hollywood. Legend has it, of course, that it was the fourth Earl of Sandwich who came up with the idea of slapping meat between some bread. The usual story is that he was a gambler and didn't want to put down his cards, but Lord Sandwich, the current one, told me over sherries in the House of Parliament a few years ago, that his ancestor was also a womanizer and it may have been a lady in his other hand. Whatever, the sandwiches here are very good and impressively thick. You may actually need both hands. The 4th Earl would not approve.